Associate Director of Ad Sales

Careem Ads is redefining how brands connect with consumers across the region's leading super-app ecosystem.

We're hiring an Agency Partnerships Lead to drive agency adoption of Careem Ads and build the agency-led commercialization model across the UAE, KSA, and Egypt, turning agency relationships into a structured, multi-million dollar revenue channel.

What you'll lead

1. Set the agency GTM strategy for the region
Develop and own the UAE, KSA, and Egypt GTM strategy across the Big 6 holding groups including annual JBPs, reseller models, and multi-market expansion plans.
Own and evangelize Careem Ads' value proposition – equip agencies with the narrative, data, and proof points to pitch Careem Ads confidently to clients.
Manage strategic relationships with agency leadership and own a defined agency revenue pipeline target.

2. Lead and mentor the agency partnerships function
Manage and develop a growing team of Agency Partner Managers.
Drive excellence in pipeline planning, forecasting, relationship mapping, and quarterly business reviews (QBRs).
Establish the operating rhythm, success metrics, and governance for the function (e.g., pipeline coverage, solution adoption goals, roadshows, JBP attainment).

3. Drive enterprise-level revenue growth
Influence Careem Ads' revenue plan for non-endemic businesses by scaling agency-led buying, unlocking multi-million-dollar contributions through structured partnerships, playbooks, and new channel expansion.
Deliver revenue directly across your agency portfolio and identify untapped growth opportunities.
Contribute to shaping our scalable sales enablement material and run agency roadshows.

4. Shape product and market fit
Lead strategic feedback to Product, Measurement, Creative Ops, and Finance – guiding prioritization of formats, measurement solutions, and reporting needs for agencies.
Drive agency demand for new innovation and beta pilots.

5. Be a foundational builder
Act as a core member of the founding team building Careem Ads' infrastructure, playbooks, brand narrative, and GTM.
Represent Careem Ads to build market presence and credibility.

Qualifications

• 12-15+ years in media sales, digital advertising, or agency partnerships (across tech), with a proven track record of building and scaling agency ecosystems and exceeding revenue targets.
• Strong analytical skills – comfortable using data and tools (Excel/BI) to build forecasts and defend commercial plans.
• Working knowledge of the competitive media landscape, particularly digital (Meta, Google, TikTok, Snap, Amazon) and retail media.
• Executive presence: capable of influencing senior stakeholders including C-suite across agencies and large advertisers.
• Fluency in English and Arabic.
• Entrepreneurial, strategic thinker comfortable in ambiguous, zero-to-one environments.
• Experience with non-endemic categories and brand advertising ecosystems.
• Experience integrating AI tools into workflows (forecasting, reporting, campaign operations) to drive efficiency gains.
• Experience building or scaling a partnership function from scratch, not just operating within an existing one.

Why this role matters

You will architect the agency ecosystem for Careem Ads, shaping the operating model as the business scales across a multi-market region.
Your impact will be measurable and tied directly to Careem Ads' revenue growth.

What we’ll provide you

• We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full-time Careem colleague, you will be able to:
• Work and learn from great minds by joining a community of inspiring colleagues.
• Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.
• Explore new opportunities to learn and grow every day.
• Work four days a week in office and one day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have two office days a week and three to work from home.)
• Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.