Business Unit Manager-Coatings

Our color changes everything! As the world’s original and largest manufacturer of daylight fluorescent pigments, we’ve reimagined color. The results are brighter than anyone thought possible!

Are you a driven sales professional who enjoys building relationships, uncovering new opportunities, and helping customers succeed? DayGlo Color Corp. is seeking a Vertical Leader in our Cleveland, OH headquarters to grow sales revenue, market share, and building a sales pipeline to support growth of our Coatings business.

RESPONSIBILITIES INCLUDE, BUT ARE NOT LIMITED TO:

• Pre-qualify leads and identify opportunities that will funnel into the sales process on an ongoing basis.
• Evaluate sales opportunities through various avenues including intel gathering via reports, trade publications, public information, direct engagement with customers/industry stakeholders, participation in trade events and ability to leverage existing company network assets.
• Assist product development efforts from a customer need perspective. Product, Price, Place and Promotion of new products within region, customers, prospects, and markets. Identify adjacent product possibilities in all DayGlo marketplaces.
• Lead the sales engagement for qualified opportunities through analysis, quantification, and validation.
  • Gather project requirements
  • Strategically plan each customer engagement, defining the objective(s) and deliverables.
  • Engage with Product, R&D, and Marketing to develop a conceptual solution with benefit to the customer.
  • Lead presentation of product or solution to the customer and confirm business case justification.
  • Jointly develop presentation and proposal material, and lead presentations to the customer alongside R&D and Marketing.
  • Lead all commercial discussions with clients. Negotiate contracts and maintain overall responsibility for success of project engagement through contract signing.
  • Initiate end user selling activities to promote capabilities and core business of DayGlo.
• Regularly update sales activities within SalesForce.
• Represent DayGlo sales activities such as trade shows and other engagements.
• Maintain an in-depth knowledge of DayGlo’s market trends and chemistry as well as the competitive marketplace.
• Position DayGlo favorably to win client contracts.
• Assist SIOP process with proper forecasting of large volume accounts to maintain service level objectives.
• Manage pricing and profitability of assigned market.

• This role is on site in Cleveland, Ohio.

MINIMUM POSITION QUALIFICATIONS

• Undergraduate degree in technical field. Masters preferred.
• 7-10 years of sales experience in dispersions, plastics, graphic arts commercial sales
• Experience in commercial roles, (sales & marketing, business development) in specialty chemical/ ingredient space in the coatings and dispersions industries preferred.
• Strong process-oriented thinker; demonstrated ability to use analytical thinking to verify the validity of conceptual ideas.
• Capability to understand and map processes and material flows within market segment.
• Knowledge of industry-leading technologies and solutions.
• Experience with multi-national organizations will be helpful.
• Strong analytical skills and the ability to distill information to its most relevant content.
• Strong interpersonal skills and the ability to cultivate good working relationships.
• Travel Requirements: Approximately 35%, will fluctuate as business demands dictate.