Consumer Insight Analyst

Summary

Marketing analytics role at Scripps Health supporting the marketing team through analysis of digital campaigns, CRM data, and consumer studies using Qualtrics to demonstrate marketing ROI and inform strategic decisions across digital channels.

This is a full-time, benefit eligible position located in San Diego.

Why join Scripps Health?

At Scripps Health, your ambition is empowered and your abilities are appreciated\:

  • Nearly a quarter of our employees have been with Scripps Health for over 10 years.
  • Scripps is a Great Place to Work Certified company for 2025.
  • Scripps Health has been consistently ranked as a top employer for women, millennials, diversity, and as an overall workplace by various national publications.
  • Becker’s Healthcare ranked Scripps Health on its 2024 list of 150 top places to work in health care.
  • We have transitional and professional development programs to create a learning environment that enables you to thrive in your specific field as well as in your overall career.
  • Our specialties have been nationally recognized for quality in areas such as cardiovascular care, oncology, orthopedics, geriatrics, obstetrics and gynecology, and gastroenterology.

The Consumer Insight Analyst supports the objectives of the marketing team and organization through reliable analysis of data and preparation of reports that demonstrate the success of marketing campaigns including marketing return on investment (ROI). As a sophisticated data professional, the ideal candidate will leverage deep expertise in digital marketing analytics and consumer insights, transforming complex data into strategic insights through advanced research methodologies, including consumer studies using platforms like Qualtrics, to support marketing and operational decisions. The analyst must blend technical proficiency, analytical thinking, and strategic communication skills to drive data-informed marketing decisions across digital channels, CRM, and broader marketing initiatives, effectively interpreting data and clearly communicating insights with internal stakeholders.

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