Coordinator, Marketing

Overview

The Marketing & Communications Coordinator supports the execution of the organization's marketing and communications strategy by coordinating projects, developing content, and managing day-to-day marketing activities. This role works closely with Mar/Comm leaders and cross-functional teams to ensure timely, consistent, and effective communications that support business development, recruitment, brand awareness, employee communications, and organizational initiatives. The ideal candidate is highly organized, detail-oriented, and enjoys balancing multiple priorities while helping bring marketing and communications initiatives to life.

Responsibilities

Marketing & Brand Support

• Assist with the implementation of the annual marketing and communications plan.

• Maintain brand consistency across all marketing materials and communication channels.

• Support marketing campaigns that promote business development, recruitment, client engagement, and organizational initiatives.

• Monitor campaign performance and compile reports to help evaluate results.

Content & Communications

• Coordinate and maintain the organization's content calendar, communications calendar, and editorial schedule.

• Write, edit, and proofread marketing materials including blogs, newsletters, presentations, case studies, email campaigns, brochures, and social media content.

• Assist with development and distribution of the company newsletter and internal communications.

• Maintain website content, including blogs, landing pages, and routine content updates.

Digital Marketing

• Assist with SEO efforts, website analytics, and digital marketing initiatives.

• Coordinate email marketing campaigns and marketing automation activities.

Events & Marketing Coordination

• Maintain the annual events calendar and assist with conference, webinar, and event planning.

• Coordinate promotional materials, logistics, and communications for trade shows, advisory boards, and corporate events.

• Support post-event follow-up and content development.

Project Coordination

• Coordinate multiple marketing projects while maintaining deadlines.

• Work with internal stakeholders and external vendors to ensure projects are completed on time.

• Organize project timelines, marketing assets, and campaign deliverables.

Cross-Functional Support

• Collaborate with leadership, sales, recruiting, operations, and clinical teams to support organizational priorities.

• Serve as a marketing resource by assisting departments with communication and marketing requests.

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, or related field.

• 1-3 years of marketing and communications experience.

• Healthcare or B2B marketing experience preferred.

• Excellent writing, editing, and verbal communication skills.

• Strong organizational and project coordination skills.

• Ability to manage multiple priorities in a fast-paced environment.

• Experience with Microsoft Office, Canva or Adobe Creative Suite, WordPress (or similar CMS), and email marketing platforms.

• Familiarity with SEO, Google Analytics, CRM systems, and social media management tools preferred.

• Experience with intranet platform administration.

Preferred Competencies

• Strong attention to detail and organizational skills.

• Excellent written and interpersonal communication.

• Collaborative, proactive, and adaptable.

• Ability to work independently while supporting cross-functional teams.

• Creative problem-solving skills and a customer-service mindset.

Success in This Role

• Support execution of the organization's marketing and communications priorities.

• Maintain the website, blog, newsletter, content calendar, communications calendar, and events calendar.

• Produce high-quality content that supports business development, recruitment, brand awareness, employee communications, and social media.

• Help improve marketing workflows and project coordination.

This candidate is a strong marketing and communications generalist and project coordinator rather than the owner of strategy.

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