Executive, Business Development (PMD)

Key Responsibilities

Business Development

• Assist in market research, competitor analysis, and industry scans to support new business development.
• Support the coordination of enrichment programme phases, including validation, pilots, scaling, and integration across centres.
• Support the coordination of standardisation of enrichment communications, registration processes, and parent‑facing information.
• Track programme uptake, parent feedback, and key learnings to support programme refinements and scale‑up decisions.

Outreach and Engagement

• Support the planning, development and maintenance of standardised parent communication materials across the parent journey (enquiry, centre tour, enrolment, post‑enrolment).
• Support alignment of messaging across platforms (PEP, website, collaterals) to ensure clarity and consistency.
• Assist in developing toolkits including communication guides and parent engagement materials.
• Support the planning and logistics of parent engagement initiatives such as Open House, Experience Day, and workshops.
• Coordinate logistics (e.g. collaterals, goodie bags, engagement materials).
• Assist in gathering feedback, participation data, and basic insights for reporting and improvement.

Job Requirements and Qualifications

Qualification: Degree or Diploma in any discipline. Certifications in related field would be advantageous.

Experience: 1–3 years of experience in marketing, communications, and/or business development.

Other Knowledge / Skills / Attributes:

• Strong writing and coordination skills.
• Detail-oriented with ability to manage multiple tasks.
• Comfortable engaging stakeholders and supporting ground execution.
• Comfortable working with data tracking (Excel).
• Experience in education, service, or parent‑facing environments is an advantage.

Please send your resume to [email protected] indicating your current and expected salary.

We regret that only shortlisted candidates will be notified.

Note: In compliance with Personal Data Protection guidelines, we do not require an indication of your NRIC or Foreign Identification numbers in your CV/Job Application Form. Your CV and/or Job Application will be retained for 1 year, and we will respectfully destroy these documents thereafter (in the event your job application is unsuccessful).