General Manager  - Mainland China

General Manager - Mainland China

Full time, Shanghai, China based

What is OnTheList

Founded in Hong Kong in 2016 by the French couple Delphine Lefay and Diego Dultzin Lacoste, OnTheList is Asia and Middle East’s first members-only flash sales concept. OnTheList works directly with retail brands and official distributors, turning old inventory into opportunity by providing a sustainable way for brands to sell past-season items that would have otherwise ended up in landfills, while providing the best deals and steep discounts to OnTheList members.

Since launching in Hong Kong in 2016, OnTheList has hosted over 6,000+ flash sales and has built a community of over 1.3 million members across all regions. We’ve since expanded to Singapore, Australia, Malaysia, Korea, Shanghai, Beijing, Thailand, Dubai and Saudi Arabia.

Sustainability is rooted in who we are and motivates us to continue our mission. To date, we have saved over 8.2 million items from ending up in landfills. Forming OnTheLove, our CSR initiative, has allowed us to deepen our commitment to minimizing our carbon footprint while working with local organizations and hosting regular charity sales.

At OnTheList, our values guide everything we do: Family Spirit is driven by humility, fostering genuine connections with our community. Panache reflects our passion for delivering exceptional experiences, while sustainability is rooted in our commitment to creating a positive impact on the world around us. Excellence is driven by the cooperation of our teams.

China opened in 2019 with now two showrooms, Shanghai and Beijing and we are collaborating with most of the Fashion, Beauty and Luxury players via public and private events.

THE ROLE

We are seeking an experienced, strategic General Manager to lead our Mainland China operations across offline showrooms in Shanghai and Beijing and online channels. Reporting to Managing Director, China and Southeast Asia.

This role owns the full P&L and overall business performance of our Mainland China market, driving commercial growth strategy, scaling brand partnerships, enhancing customer engagement and leading high-performing teams in a fast-paced retail-tech environment.

WHAT WE WILL TRUST YOU WITH

Business and P&L Ownership

• Take full ownership of the P&L management for the Mainland China market, ensuring that all financial goals are met.

• OnTheOptimization: Together with the team, you will be responsible of reviewing the Sales Performance, the target Achievement Plan, analyse sales trends, identify growth opportunities, and rapidly address performance gaps,

• Profitability and Cost Control: Own the P&L for all Mainland China events, optimizing operational costs across warehouse management and on-site execution.
• Analyze financial files to track revenue, costs, and profitability, making strategic adjustments as needed.

Strategic Brand Partnerships and Business Development

• Brand Acquisition and Retention: Maintain and deepen relationships with brand partners, securing strong pipelines for the coming years.

• Calendar ownership : Strategically manage the sales calendar to make sure there is no cannibalization within brands.

• Market Intelligence: Conduct continuous market research to track competitor strategies, retail tech trends, and consumer behavior shifts across Mainland China

Retail Excellence and Operations

• Conversion & Assortment: Maximize GMV and conversion by optimizing merchandise mix. Balance high traffic with high turnover to drive volume.

• Efficiency & Luxury Experience: Ensure smooth operations during peak crowds while delivering a premium, luxury-brand-aligned customer experience.

• Compliance & Safety: Maintain strict compliance and asset protection protocols to secure high-value inventory and ensure safety in high-density environments.

Marketing, CRM & IT Execution

• CRM & Data Foundation (OnTheStack): Lead the OnTheStack project to build a unified data warehouse for OTL Group & CN. Leverage this foundation to drive active clienteling, personalize member experiences, and maximize Customer Lifetime Value

• Growth & Brand Visibility: Drive new member acquisition and boost brand visibility across digital channels. Execute high-impact campaigns to expand market reach.

• Platform Stability:Oversee Marketing Technology for efficient ROI tracking and new member acquisition. Guarantee 100% uptime for flash sales and Mini-programs during peak traffic to ensure seamless execution.

Leadership and Talent Development

• Goal Alignment & Reviews: Set annual KPIs aligned with the company strategy; conduct regular mid-year and annual performance reviews

• Succession and Team Growth: Identify high-potential talent, build structured and personalized development plans, and foster a culture of accountability, collaboration and Family Spirit.

WHAT IT TAKES

• Bachelor’s degree in Business Administration, Marketing, or a related field; MBA preferred.
• Minimum of 10years of business leadership experience, including full P&L ownership, with a proven track record in flash sales, retail leadership, luxury brand management, or outlet leasing
• Demonstrated success in scaling P&L operations, securing brand partnerships, and delivering significant revenue growth in omnichannel retail.
• Strong analytical skills with the ability to interpret data for strategic decision-making.
• Strong strategic vision combined with hands-on execution capabilities, exceptional cross-cultural communication and team-building skills.
• Mandarin (Native/Fluent) and English (full professional proficiency) are mandatory for liaising with brand partners, regional teams and local stakeholders.

Recruitment Process

HR Screening
Call (CN Head of HR)

Preliminary On-site Interview/call (MD)

On-site Business Case Presentation (real OTL challenge) & Values & Vision Deep Dive with Panel (MD, CEO, CPO, CN Head of HR)

Reference Check