General Manager

Description

A leading B2B manufacturer specializing in customized furniture, custom woodwork, and turnkey solutions for large-scale projects is currently hiring a regional manager for driving sales, managing the regional team, and growing the company's presence across a specific geographic area. Their focus is on selling office furniture and workspace solutions to corporate clients, government entities, banks, educational institutions, hospitals, and contractors.

Key responsibilities

1. Drive regional sales
Achieve monthly, quarterly, and annual sales targets.
Develop and execute the regional sales strategy.
Identify new business opportunities and key market segments.
Increase market share within the assigned region.

2. Manage key accounts
Build relationships with major corporate clients.
Meet with decision-makers such as procurement managers, facility managers, and CEOs.
Negotiate commercial terms and close high-value contracts.
Ensure customer satisfaction and long-term partnerships.

3. Lead the sales team
Recruit, coach, and motivate area sales managers and sales executives.
Set KPIs and monitor team performance.
Conduct regular sales meetings and field visits.
Develop training plans to improve product and selling skills.

4. Business development
Generate new leads through architects, consultants, contractors, interior designers, and developers.
Participate in tenders and major commercial projects.
Build relationships with dealers and distributors where applicable.
Expand the customer portfolio across industries.

5. Project management
Coordinate with design, engineering, production, logistics, and installation teams.
Ensure projects are delivered on time and within budget.
Resolve customer issues during project execution.

6. Market intelligence
Monitor competitors' pricing, products, and promotional activities.
Identify market trends and customer requirements.
Recommend new product opportunities based on customer feedback.

7. Financial management
Prepare regional sales forecasts and budgets.
Monitor profitability and sales margins.
Manage pricing approvals and discount structures.
Ensure timely collection of customer payments.

Requirements

7–12+ years of B2B sales experience, preferably in office furniture, wood manufacturing, fit-out, interiors, or building materials.
Experience managing a regional sales team.
Strong network with corporate clients, consultants, architects, and contractors.
Excellent negotiation, leadership, and commercial acumen.
Familiarity with CRM systems and sales forecasting.

See also

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