Graphic Designer

Role overview & Key responsibilities:

This role goes beyond production. You will shape how PadCare Labs looks across every touchpoint — digital, print, and in-person. You will bring brand guidelines to life consistently across campaigns, platforms, and formats, and help build a visual identity that people recognise instantly. You will work closely with the Content Executive, the Brand Lead, and the leadership team, which means you will need strong execution skills alongside a good eye for brand consistency.

1. Visual Identity and Brand Consistency

  • Design assets across digital and print that are consistent with brand guidelines

  • Help maintain and evolve the visual identity system (colour, typography, iconography, templates)

  • Flag and help resolve visual inconsistencies across channels and touchpoints

2. Campaign and Marketing Collateral

  • Design creatives for social media (LinkedIn and Instagram), campaigns, and launches

  • Create presentation decks, one-pagers, brochures, and sales collateral

  • Translate content briefs and copy into clear, on-brand visual formats

3. Digital and Web Assets

  • Design landing page graphics, email templates, and website visuals

  • Create banner ads and digital assets for paid and organic campaigns

  • Support basic web/UI asset needs in coordination with dev or agency partners

4. Employer Branding and Recruitment Collateral

  • Design job post templates, careers page visuals, and recruitment campaign creatives

  • Support employer branding initiatives with consistent, on-brand visual assets

5. Events: Internal and External

  • Design collateral for external events, conferences, and summits (banners, booth design, signage, printed materials)

  • Support internal events such as townhalls with relevant visual and presentation assets

  • Liaise with stakeholders to ensure event materials are briefed, prepped, and on-brand

6. Collaboration and Workflow

  • Work closely with the Content Executive to pair visuals with copy across channels

  • Coordinate with external agencies, freelancers, and internal teams as needed

  • Incorporate feedback quickly while maintaining brand and quality standards

7. Tools and Innovation

  • Maintain strong working proficiency in design tools (Figma, Adobe Creative Suite, or equivalent)

  • Leverage AI design tools to improve efficiency and explore new creative directions

  • Continuously identify ways to streamline design workflows and output



Requirements

What we're looking for:

  • 2 to 3 years of experience in graphic design, with a strong portfolio across digital and print

  • Solid grasp of typography, layout, colour theory, and brand systems

  • Proficiency in Figma and/or Adobe Creative Suite (Illustrator, Photoshop, InDesign)

  • Experience designing for social media and digital campaigns

  • Ability to work across multiple formats: social, web, print, and event collateral

  • Basic motion graphics or video editing skills are a strong plus

  • Familiarity with AI design tools is a plus

  • Comfort working in a lean, fast-moving team where you own your work end-to-end

  • Culture Fit: Must align with PadCare’s values – Integrity, Entrepreneurship, Collaboration, Customer-First, Innovation.

Work Mode: Full-time, Pune-based (remote / hybrid for exceptional candidates)


Benefits

Why Join us:
  • Compensation: Competitive salary in line with industry standards.
  • Growth Path: Opportunity to scale into Design Head and beyond as PadCare expands globally.
  • Purpose With Impact: Join a mission-driven team transforming menstrual hygiene through sustainable solutions that uplift women’s health, the environment, and sanitation workers' dignity.
  • Eco-Warrior in Action: Help recycle millions of sanitary pads and actively reduce landfill waste and carbon emissions—real impact, not just buzzwords.
  • Innovation Meets Heart: Be part of a team that blends empathy with patented 5D recycling tech to build the future of circular economy.
  • Grow With Us: We’re a fast-gowing, venture-backed startup offering real opportunities to scale your career as we scale our impact.
  • A Culture That Cares: Work in a space where collaboration, inclusivity, and purpose aren’t just values—they’re how we roll every day


See also

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