LEAD DESIGNER

Overall Responsibilities:

• Direct and mentor the creative team and provide support, training, and leadership.
• Engage with In Business’ sales management and sales teams to provide creative visual design solutions for In Business’s customers.
• Collaborate with In Business’ editorial, events, and marketing departments to manage print and digital products and timelines.
• Maintain/model a ‘customer-comes-first’ environment with a proactive commitment to internal and external customer service.
• Preserve confidentiality of all advertising and unpublished materials.

Specific Responsibilities:

• Establish and maintain procedures for department organization and quality.
• Coordinate production and advertising deadlines for In Business’ products.
• Direct the creation of ads and preflight customer-supplied ads appearing in In Business’ print & digital publications.
• Create high-quality graphics and visually engaging publications appropriate for designated printers or digital platforms.
• Create engaging logos and materials to support the publication’s events department.
• Maintain a working knowledge of the offset web press and sheet-fed press processes.
• Design social media content and keep In Business’ websites up-to-date with appropriate graphics and art support.
• Ensure maximum effectiveness of creative services budget.
• Assist with technology recommendations, troubleshoot and evaluate solutions.
• Mentor graphic designers on product and process improvements while encouraging individual growth.
• Assist in the annual budgeting process.
• Actively lead and participate in the Great Game of Business.
• Execute or delegate miscellaneous job-related duties.