Marketing Specialist
Company Overview
Hamilton Company is a worldwide leader in the design and manufacture of manual, semi-automated and robotic products for precision fluid measuring. We specialize in the development, manufacturing and customization of precision measurement devices, automated liquid handling stations, and sample management systems. For more than 60 years, Hamilton has been satisfying customer needs by combining quality materials with skilled workmanship, ensuring the highest level of performance of every precision fluid measuring device we manufacture.Responsibilities
The Marketing Specialist supports marketing initiatives by managing digital content, coordinating the creation and distribution of compelling marketing collateral, and ensuring clear communication across teams and with external partners. This role also provides CRM support and maintains organized marketing assets.
- Support digital marketing campaigns (SEO, social media, email).
- Coordinate the creation and management of digital and print marketing collateral.
- Maintain a well-organized digital and physical asset library.
- Create engaging content for social media, website, and email.
- Schedule social media content and track performance.
- Assist with marketing campaign execution.
- Provide support for the company's CRM system, including data entry, list segmentation, reporting, and tracking and managing leads and customer interactions within the CRM.
- Contributing to the visual development of compelling marketing collateral (e.g., brochures, presentations, social media graphics, etc.).
- Ensure brand consistency across all marketing materials.
- Conduct basic digital marketing research and analysis.
- Provide administrative support to the marketing team.
Qualifications
- Understanding of digital marketing principles.
- Proficiency in Microsoft Office Suite.
- Proficiency in Adobe Suite and graphic design skills (e.g., Canva)
- Strong organizational and communication skills.
- Strong attention to details
- Experience with file management systems.
- Experience with CRM software (e.g., Salesforce, HubSpot) preferred.
- Familiarity with social media platforms and email marketing tools preferred.
Education/Experience
- Bachelor's degree in Marketing, Journalism, Design or related fields
- 1 year experience in a marketing support role with digital, design, and/or CRM experience.
About Hamilton
- Diverse portfolio of exciting and innovative design projects.
- Tremendous opportunities for professional growth.
- Commitment to sustainable design.
- Competitive compensation.
- Excellent benefit package includes medical, dental, vision insurance, paid vacation time, paid sick time, disability insurance, 401k, tuition reimbursement and more.
- Solid stable company.
- Must pass drug and background screens.
- May be required to wear Personal Protective Equipment (provided by employer).