Paid Social Media Manager

HFM is an internationally acclaimed multi-asset broker, delivering cutting-edge trading tools, platforms, and conditions to traders worldwide. We are committed to innovation, transparency, and excellence in the financial markets.

As we continue to expand, we are seeking a driven and strategic Paid Social Media Manager to join our team.


Responsibilities:

  • Lead the day-to-day management and strategic direction of the Paid Social team.
  • Own performance across all paid social acquisition channels.
  • Launch, optimize, and scale campaigns focused on Leads, FTDs, CPA, ROAS, and LTV.
  • Work hands-on inside ad platforms including:
    • Meta Ads Manager
    • Tik Tok Ads Manager
    • Telegram Ads Manager
    • X Ads
  • Develop testing frameworks for creatives, funnels, audiences, bidding strategies, and landing pages.
  • Collaborate closely with creative, compliance, and product teams.
  • Analyze campaign performance and provide actionable insights using data.
  • Monitor tracking accuracy, attribution models, and pixel implementation.
  • Mentor and manage paid social specialists within the team.
  • Stay updated on platform changes, compliance requirements, and industry trends within forex/CFD marketing.
  • Identify new growth opportunities and emerging acquisition channels.
  • This person will be reporting to the Performance Marketing Team Leader.

Requirements

  • BSc/BA in Marketing, Communications, Media, or a related field.
  • 3–4+ years of hands-on Paid Social experience within the forex/CFD industry
  • Proven experience managing high-budget performance campaigns
  • Strong understanding of trader acquisition funnels and lead quality optimization
  • Deep expertise in Meta advertising and strong experience with other social platforms
  • Experience optimizing toward CPA, FTDs, ROAS, and retention metric
  • Strong analytical mindset
  • Experience working with analytical tools like Power BI, Looker Studio, Google Analytics & Excel/Spreadsheets
  • Experience working with tracking tools, attribution platforms, and analytics solutions like Google Tag Manager
  • Ability to lead, coach, and develop a performance-driven team
  • Strong communication and stakeholder management skills
  • Fluent in English.

Resumes must be submitted in English.
Applicants must be eligible or have legal authorization to work in the country where the position is based.

Benefits

  • Hybrid Work Model (2 days working from home)
  • Monthly Wolt Vouchers
  • Comprehensive Health & Life Insurance
  • Provident Fund (Upon completion of the trial period)
  • Summer Short Fridays (August)
  • Additional Paid Annual Leave (up to 30 days, based on years of service)
  • Birthday Leave
  • ​Training & Education Allowance
  • Udemy Business access
  • Gym Membership
  • Referral Bonus Program

Additional Support
  • Visa Sponsorship and Relocation Assistance

Sounds like you? Let’s write the next chapter together!

All Applications will be handled with the strictest confidentiality.


See also

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