Sales Officer (DSA)




• Drive New Customer Acquisition

Proactively identify and onboard new clients for gold loan products through structured field engagements, strategic referral networks, and localized promotional campaigns.

Client Engagement & Product Presentation

Conduct in-person client consultations and deliver compelling product demonstrations to articulate the value proposition and generate incremental business.

Sales Strategy Execution

Implement targeted sales and marketing initiatives to catalyze business expansion within the designated territory, in alignment with organizational growth objectives.

Relationship Management & Service Excellence

Cultivate enduring customer relationships by ensuring seamless service delivery, timely support, and high levels of client satisfaction.

Operational & Compliance Adherence

Ensure full compliance with regulatory frameworks and internal standard operating procedures, particularly in documentation, verification, and process execution.

Gold Evaluation & Verification

Accurately assess gold ornaments for weight, purity, and karat value using calibrated tools and standardized testing protocols.

Market Intelligence & Product Knowledge

Remain continuously informed about prevailing gold loan policies, lending norms, industry best practices, and competitor offerings to stay ahead in the market.

Bank Relationship Management

Foster and maintain effective working relationships with partner banks, facilitating collaborative business development and joint customer engagement.

Balance Transfer Management

Oversee the end-to-end execution of gold loan balance transfers — from case initiation and fund disbursement to coordination with banking personnel and timely fund settlements.


Requirements

• The ideal candidate is a motivated and result-oriented sales professional with 1–3 years of field experience, preferably in gold loans, financial services, NBFCs, or microfinance.
• Candidate should possess strong communication and interpersonal skills, with the ability to build trust-based relationships in local markets.
• A working knowledge of gold evaluation, KYC procedures, and loan documentation is highly desirable.
• Local language fluency and a customer-centric mindset are essential for success in this role.
• Familiarity with local geography and the ability to travel extensively within assigned territory. (Bike & Driving License Mandatory)


Benefits

1. Industry-Leading Compensation with lucrative incentives.

2. ESOPs & Wealth Creation Opportunities.

3. Comprehensive Medical & Accident Insurance.

4. On-Roll Employment – No third-party payroll.

5. On-Time Salary & Incentive Payouts.

6. Accelerated Career Growth in a high-impact role.

See also

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