Sales Specialist

PHUSION PROJECTS: Established in 2005, Phusion Projects is a global alcoholic beverage company with presence in over 40 countries, employing 250+ worldwide. We house a portfolio of brands, including but not limited to, Four Loko, Four Loko PREGAME, Overtime, Basic Vodka, Basico Tequila, and Earthquake.

CULTURE: Innovation and disruption are in the DNA at Phusion. We understand drinkers as category agnostic and we pursue flavor, brand, and functional benefits above all else. We’re always looking to push boundaries within our current product portfolio and partnerships, and that mindset flows through our company culture.

SUMMARY: The Sales Specialist will be responsible for building and maintaining relationships with key accounts to influence distribution of Phusion brands. They will also drive new distribution, create displays, and increase brand visibility with focused SKUs, pricing, and program POS in independent and chain outlets. They will manage key accounts through planning, execution and reviews of results against current goals. This role will require weekly travel within an assigned territory and additional travel 3-4 days a month for market-wide crew drives outside of your market or state. To be successful in this role, you must be organized, have strong interpersonal skills, be a problem solver, be comfortable with the use of technology, and be willing to travel.*

DUTIES AND RESPONSIBILITIES:

• Leverage selling resources, including programming execution, sampling, and POS, to support accounts.
• Ensure proper merchandising standards are executed in the market with in-store programming and external permanent POS.
• Attend promotional events to generate new sales or leads.
• Educate external partners on product updates, changes and launches.
• Manage portfolio of 450 retail accounts by executing sales strategies focused on distribution, visibility, pricing, and promotional compliance.
• Serve as the primary point of contact for store owners and managers, building long-term partnerships to expand brand presence and maximize sales performance.
• Collaborate closely with internal Sales Managers and external distributor representatives to align sell-in initiatives with in-store execution and inventory availability.
• Lead merchandising execution, including shelf resets, product consolidations, and planogram adherence.
• Partner with Key Account Managers in chain stores to align on account objectives.
• Execute front-of-store displays, promotional setups, and point-of-sale placements.
• Leverage retailer schematics and performance insights to maintain shelf integrity and support data-driven decisions across accounts.
• Maintain assigned budgets.